A couple of weeks ago, Todd McKenney set out on a new project to assist others in the entertainment industry by launching his own face mask marketplace.
Since then, he has sold almost 800 Australian-made masks, and subsequently raised $20,000 for these talented designers and professional theatrical wardrobe teams.
In response to the current national health crisis, teamed with the impact of the crisis on the economic prospects of the industry, Todd created the ‘pivot for profit’ program ‘Todd Masks’ where Aussie designers can make and sell masks to the public in order to assist these individuals use their skills to make Australia more safe while creating an income stream for themselves.
Australian Costume Designers such as the prolific industry veteran Jennifer Irwin (Bangarra Dance Theatre, The Australian Ballet, Sydney Theatre Company, Opera Australia) and Erin Roche (High Ground, The Pacific, House Husbands) are part of the movement and are creating ranges for sale on the platform, which are then made by professional theatrical wardrobe stitchers.
There are also online auctions of one-of-a-kind masks at Todd’s website to support the Children’s Hospital at Westmead.