That’s how one streetwear retailer have described former West Coast champion Ben Cousins.
StreetX, on William Street, have released a super-limited run of T-shirts celebrating Cousins’ AFL career.
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“An iconic Australian partnership with one of our countries sporting icons,” they wrote on their website.
“A fallen icon rises. All three graphic pieces showcase Ben’s brilliance and career of extraordinary highs which were met with the same lows. He’s back.”
Bringing even more weight to the ‘Prince of Perth’ range is having the man himself endorse them – and modelling them.
Cousins has recently appeared in public, including the Brownlow Medal, looking happy and healthy.
The range went on sale on Sunday for just 72 hours which, at the time of publish, was still available… but the clock is absolutely ticking.
Both designs are $70.