After 33 years, the West Coast Eagles have released a revamped version of their club song.

Teaming up with Birds of Tokyo’s Ian Kenny and Ian Berney, the club says it was the right time.

“We’ve moved to a new stadium, we have moved to new premises and we just thought it was important to get the song looked at,” West Coast Eagles Chief Executive Officer Trevor Nisbett said.

“The player feedback has been very strong to try something different. As much as it’s a bit of the same, it is a different feel and it’s quite creative and we’re really pleased with it.”

The feedback was similar from a “large number of members and fans” who, in surveys, had asked for something “catchier” to which they could sing along.

Ian Berney exclusively told Botica’s Bunch that he was first approached with the idea by the club’s brand and strategy consultant Stephen Wells.

“He said ‘have you ever noticed how hard it is for the boys to sing their own song?’”

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Ian Kenny added that the club song re-work was essentially to “simplify the melody” while leaving the well-known chorus unchanged.

The use of the didgeridoo and clapsticks was a first for any AFL club, designed to recognise the club’s indigenous heritage.

West Coast Eagles Club Song

Born is pride, from isolation,

Our fortress built, we cross the nation,

Our colours share, the west coast sky,

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Our will to win will never die.

 

We’re the Eagles…the West Coast Eagles

And we’re here to show you why

We’re the big birds,

Kings of the big game

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We’re the Eagles, we’re flying high

 

We stick together, through thick and thin,

We grow as champions from within,

Our club know, it’s more than winning

It’s West Coast magic, and it’s just beginning 

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We’re the Eagles, the West Coast Eagles

And we’re here to show you why

We’re the big birds,

Kings of the big game

We’re the Eagles, we’re flying high

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The song’s first match day exposure will come when the club’s AFLW team makes its debut against Collingwood at Victoria Park on February 9.

96FM is a proud partner of the West Coast Eagles.

Catch all the behind-the-scenes action here…

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