WA’s consumer watchdog is sounding the alarm over a wave of counterfeit Labubu toys – cheekily called ‘Lafufus’ – tricking buyers online. The goblin-like figurines, made popular online and often spotted swinging from handbags, have become so in-demand that dodgy sellers are cashing in with knock-offs.

How to Spot a Fake Labubu

The fakes have become so prolific that Fair Trading has stepped in with a social media campaign to help fans separate real from rip-off.

  • Tooth count: Genuine Labubus have exactly nine teeth.

  • Ear spacing: Check the distance between the ears – it’s a giveaway.

  • Packaging & branding: Only authentic toys are made by PopMart.

Avoiding Scams and Counterfeit Toys

Fair Trading is urging buyers to shop smart:

  • Stick to reputable websites and double-check URLs.

  • Read seller reviews and steer clear of deals that seem too cheap.

  • Know your pricing: Official Labubus retail for around $32, but resale prices often soar above and beyond $100.

If something seems too good to be true, it probably is.

What to Do if You’ve Been Scammed

If you’ve accidentally bought a fake or never received your item, you can report the scam through the WA Government’s consumer protection site. It’s a reminder to always buy from trusted sources – especially when it comes to trending toys that seem suspiciously cheap.